02 — Graphic Design & Marketing

Graphic design and marketing for small business

From a fresh logo to the flyer on the counter — consistent visuals that make your business look established.

Design does a quiet job. Before anyone reads a word about your business, they have already decided something about it based on how your sign, your card or your Facebook post looks. Businesses that look consistent and considered get taken more seriously, and that holds true whether you are a contractor, a shop, a farm service or a professional office.

I work with small businesses on the full visual side: logos and brand identity, the colours and typefaces that go with them, and every piece those get applied to. That includes business cards and stationery, brochures, flyers and posters, vehicle and storefront signage, trade show material, and the social media graphics that keep your feed looking like it belongs to the same company as your website.

If you are starting from nothing, we begin with the logo and build outward, ending up with a small set of rules — colours, fonts, spacing, how the mark is used — that anyone can follow later. If you already have a logo you like, I can keep it and build the rest of the material around it rather than pushing a rebrand you did not ask for.

Files are delivered in the formats you will actually need: print-ready PDFs for your printer, vector artwork for signage companies who will ask for it, and correctly sized images for the web and social media. You own everything outright, and I keep a copy so the next piece matches the last one.

How it works

STEP 1

Discovery

We look at what you have, what your competitors look like, and what you want customers to feel when they see your name.

STEP 2

Concepts

You get a small set of directions to react to, then we refine the one that fits until it is right.

STEP 3

Files and rollout

Print-ready and web-ready files delivered, with the artwork on hand for whatever you need next.

Common questions

Do I get the original logo files?

Yes. You receive vector source files plus web and print versions, and you own them outright. Sign shops and printers can work from them directly.

Can you match my existing branding?

Absolutely. If your logo is working, I design around it and keep everything consistent rather than starting over.

Do you handle printing as well?

I prepare press-ready files and can recommend printers locally or online. Many clients prefer to order directly so they control the cost and quantity.

Let's talk about your branding.

Tell me what you are trying to do and I will give you an honest answer about what it takes, free of charge.

contact@infusionit.ca →